Truthiness in Advertising: Is Qlaira® Really a “Natural” Birth Control Pill? New oral contraceptive, Qlaira® is being marketed as “body-identical” but a closer look proves otherwise. The headline of the “consumer media” press release from Bayer Healthcare says, “Natural hormone inspires new contraceptive pill.” Really?! I thought. This could be exciting! But of course it […]
by Virginia Hopkins The research is contradictory, the benefits are debatable and the threat of drug resistant viruses is real. FLU DRUGS Oseltamivir Phosphate (Tamiflu) Zanamivir (Relenza) What Do They Do in the Body? Both drugs are neuraminidase inhibitors. They inhibit enzyme activity in flu viruses, which in turn inhibits their growth and spread. Relenza […]
Here’s the script of a TV ad for Gardasil, a vaccine for the human papillomavirus ( HPV) which may cause cervical cancer. These ads have been widely broadcast and feature hip young skateboarding and drum-playing girls just wanting to be “one less.” The Gardasil ad script is in italic type. My version of the truth, as I think it should be voiced by Merck, the manufacturer, is in normal type.